Founder Jeremy LeClair
I’m Jeremy LeClair, Founder of LeClair Organics a Saskatoon founded company, with widespread reach across Canada. I am also the Founder/Creative Director of LeClair Media a marketing company focused on photography, video production and design. As a Canadian based marketing professional & photographer My passion for visual storytelling and roots from frequent collaboration with a diversity of exciting entrepreneurs whom each have inspirational ideas & bold visions.
My influence and experience has come from working at a marketing agency for many years, being involved in the $30 Million Google XPRIZE competition, working on a few “Hollywood North” Film sets for Netflix Productions and the development of LeClair Media. Therefore my passion for food & lifestyle photography had led me to collaborating with many entrepreneurs in the food, beverage and restaurant industries. Over time I became influenced and inspired to find a relevant opportunity to start my own brand.
In my investigation for new and innovative ingredients I recognized three important realizations.
- North America only consumes only 2 main coffee species Arabica Coffee(coffea arabica) & Robusta Coffee(coffea canephora)
- Outside of a select few countries traditional methods, most coffee estates remove and discard the coffee berry from the coffee bean during processing.
- Ecommerce products, Shipping Packaging and retail goods are a massive source of plastic and non-renewable garbage. Many socially conscious brands still don’t use eco-friendly packaging.
This led to the development of the first 3 initial products offered today Liberica Coffee (Coffea Liberica), Racemosa Coffee (Coffea Racemosa) and Coffee Berry Tea. We are currently focusing on reimagining the coffee experience with a mission to provide accessibility to world class ingredients and flavours. All product packaging is personally chosen with positive intention and ongoing improvement to being fully sustainable.
Quite simply, we can’t grow coffee here in Canada’s climate so we’ve carefully selected the right partners. Our agricultural partners are local innovators in their respective communities. Their coffee estates are treated with comparable respect and quality as a British Columbia vineyard. As we move forward we will share more photography and info about our partners.